by Savannah Jorissen | Jun 23, 2023 | B2B Marketing
LinkedIn has emerged as a powerful platform for event marketing, offering various tools and features to promote your event to a targeted audience. To maximize your event’s visibility and attract the right attendees, it is essential to leverage paid advertising...
by Savannah Jorissen | Jun 15, 2023 | B2B Marketing
Introduction In today’s digital age, event marketing has evolved to encompass various digital channels and strategies. Planning and executing a successful event in the digital landscape can be a complex task that requires expertise in digital marketing. This is...
by Savannah Jorissen | Jun 8, 2023 | B2B Marketing
Emotional intelligence plays a crucial role in B2B event marketing, shaping how planners connect with attendees, communicate their message, and create memorable experiences. In a competitive landscape, where businesses strive to stand out and make lasting impressions,...
