by Savannah Jorissen | May 2, 2023 | B2B Events, B2B Marketing, Exprom
Have you ever created event advertisements that just didn’t seem to generate the buzz you were hoping for? You’re not alone. Many event organizers struggle to create advertisements that capture people’s attention and encourage them to attend. ...
by Fadzai Musariri | Jul 4, 2022 | B2B Events
Why persona targeting is critical for virtual events 23 SEP, 2020 We regularly preach the importance of crafting enticing messaging for your different personas regularly because it’s a proven tactic to convert your target audience into attendees for your virtual...
by Fadzai Musariri | Jul 3, 2022 | B2B Events, B2B Marketing
How to position your virtual event to achieve maximum ROI 25 MAR, 2020 No position equals no event– find out how to best position your virtual event to ensure you see maximum monetization and ROI for both you and sponsors. Virtual is the new Event. And now more than...
by Fadzai Musariri | Oct 22, 2020 | B2B Events
How to crack your webinar positioning once and for all Make no mistake – the success of your webinar is directly linked to the strength of its positioning. With so much webinar content out there competing for your audience’s attention, you need to give them...
by Fadzai Musariri | Sep 1, 2020 | B2B Events
How to MOVE your event to the world of virtual 01 SEPTEMBER 2020 August was a very busy month for The Social Effect. We’ve fully embraced the event industry’s expansion into virtual events. The latest step in our journey is a very exciting collaboration with the...
by Eric Louw | May 29, 2020 | B2B Events
Webinar: How to build a LinkedIn community for B2B event businesses Our CEO, Regan, joined Ricardo Molina from BrightBull to discuss how online communities can be used for B2B businesses. 29 MAY, 2020 Check it out below for insightful tips & tricks on building and...
